Hello and welcome to Beyond the Paint, a blog by Bio Seaweed Gel (BSG). Every month, we will be releasing new content discussing all things BSG for this upcoming month including sneak peeks, nails and more. We finish up every issue with ‘Artist Spotlight’ a mini-interview series featured on Beyond the Paint where we share insider interviews with our favourite nail professionals and creators.
APRIL AT A GLANCE
April showers bring May flowers and another monthly blog post! This month we cover everything from our first major sale of the year, to the Oscars’s, introducing our new featured organization of Points for Donation, have our Artist Spotlight on @aymehnails and more!
SEMI-ANNUAL SPRING SALE
Mark your calendars because the Semi-Annual Spring Sale is coming around soon! This is our first major sale of the year with the entire website being on sale (*Gift cards and Points for Donation is always excluded). The sale will start 04.20.22 11AM EDT and end 04.30.22 11AM EDT. That is 10 whole days to take advantage of the following:
- 20% off retail and pro price with code SPRING2022
- Earn 2X the BSG points on all purchases
- Lowered flat rate shipping of $5
- Lowered minimum spend of $50 for free shipping
POINTS FOR DONATION
Points for Donation was introduced back in February 2021 to our BSG Rewards Program as an initiative aimed to highlight and support organizations that empower and elevate Black communities. It is a redeemable reward that allows customers to turn their BSG points (collected from purchases made on our website) into a charitable donation benefitting the featured PFD organization.
The PFD organization changes on a semi-annual basis, with all donations currently going to the National CARES Mentoring Movement. CARES is a community-mobilization initiative dedicated to secure, heal, uplift and transform the lives of Black children and families living in under-served communities through their extensive mentorship program + so much more.
The last day to make a donation towards CARES with your BSG points is 04.18.22
Our past featured organizations included Black Women in Motion and CEE Centre For Young Black Professionals and soon you will be able to make donations towards The National Association for the Advancement of Colored People, our new featured organization starting 04.19.22
The NAACP is the largest and longest standing leaders in the fight for civil rights and social justice for coloured people. With over 2+ million members and 112 years of experience, they have proven and continue to make changes and impact to build Black political, social and economic power to end racial hatred, racial discrimination and racial injustice.
AS SEEN ON + OSCARS’S LOOK
The 94th Academy Awards (or known as the Oscar) just passed two weekends ago and we were so excited to see Hailey Steinfield wear 22 Shooting Star at the Vanity Fair Oscar Party!
We’ve got more BSG looks worn by celebrities right here on our ‘As Seen On’ page. Products are linked so you can shop the shades they are wearing. Here are some recent looks:
SPRING STARTER KITS
Our Starter Kits are now refreshed and updated with a new selection of Spring shades for you to create your custom kit. Want to add on more colours when purchasing a Starter Kit? Use code BSGKit to get 30% off any additional 3 colours, choose from all types of colours including UNITY, 3STEP, BeBio, Dip and Specialty Colours!
SPRING NAIL INSPO
Spring has officially sprung and we are in full bloom! Not sure what to do for your next mani? Let us help! Check out some of these amazing nail looks below 😍
GET THIS LOOK WITH: YOU’RE MY CUP OF TEA SPRING 2022 COLLECTION
GET THIS LOOK WITH: YOU’RE MY CUP OF TEA SPRING 2022 COLLECTION
GET THIS LOOK WITH: 297 MILK OR CREAM?, 298 MEET ME BY THE GARDEN, 299 PETIT FOURS, 300 YOU’RE MY CUP OF TEA
GET THIS LOOK: 57 MOUSSE, 26 POOL PARTY, 29 SUGAR PLUM
GET THIS LOOK: 207 LIME
GET THIS LOOK: 1039 EVERYTHING’S PEACHY, 286 CHASE THE SUN, 298 MEET ME BY THE GARDEN
GET THIS LOOK: 1034 ON THE BRIGHT SIDE, 32 PERIWINKLE, 284 SPRING FLING
GET THIS LOOK: 91 POISON IVY
GET THIS LOOK: 273 MILKSHAKE, 265 FUN HOUSE, 15 SUNBURST, 116 MELON CORAL, 106 BABE
ARTIST SPOTLIGHT: AMY HWANG OF @AYMEHNAILS
For starters, please tell us your name, where you are based and how you got started in the business of nails 🙂
“Hey, my name is Amy Hwang. I’m based in Edmonton, Canada. I first worked as a receptionist at a nail salon and that pretty much sparked my interest in nails. I started to do my own nails then I enrolled in a nail course to be certified. After I finished, I begin my nail tech journey at my cousin’s nail salon and now I’m a nail tech of 7 years!”
Your nail (art) work is immaculate and just pure perfection! I am obsessed with the Euphoria inspired/recreated nail looks you did (seen below) and the Kirby nails? So stinkin' cute!! What is your biggest tip you can give for others to achieve the level of artistry you have? What helped you most to get to where you are today?
“Practice practice practice. I can’t say that enough. I think I got as good as I am now is because I literally did nails 24/7. I would work an 8-hour shift doing clients then go home and practice nail art. If I wasn’t doing nails, then I would be watching videos of nails! Haha 😆 You can say I was obsessed with nails!”
LOOK FTS. 278 JELLY BEAN
Scrolling through your Instagram feed I see that you do a variety nail looks for your clients- from different styles of French manicures/swirl nails design to more complex nail art work that requires detailed drawings. Which nail set by far is your favourite that you've done?
“This was by far my favourite set. Something about the colors and stars together are so perfect and dainty! 😍”
As someone who can do it all (in terms of nail art designs), do you personally have a go to look for yourself? What colours or look do you tend to opt for?
“I love anything that sparkles! Anything crystals or glitter related is my favourite! Nudes, neutrals and pastels- I like to keep it pretty tame with the colors. I find that I get very bored easily with colors, so I do change my nails pretty often!”
You are one of the few nail artists I see consistently creating reels (which btw this one you posted here had me crackling 😂). Is TikTok a place you think you will expand too? What is your outlook of nail artists in this sort of creative space (video content creating)?
“Although TikTok is similar to reels, it is very much different, but I do want to be more active on there. I think I’m more used to Instagram where I can post both pictures or videos. Instagram has greatly changed throughout the years.. just posting a picture is not enough anymore. Creating video content is a must if you want more engagement- TIP if you want to gain more followers, start making reels! I would love to see more nail techs create nail related reels.”
Lastly, to end this off we'd love to know if there are any upcoming projects that we should be keeping an eye out from you or any news you would like to share!
“More educational classes coming soon! I would love to eventually create an academy to certified nail techs! And hopefully some new product launches in the future 😉”
BLOG POST GIVEAWAY
In anticipation of the Spring Semi-Annual Sale coming up at the end of the month we are giving away a $25 BSG e-gift card for you to use on the sale for extra savings (of course you can use it before the sale if you’d like!) All you have to do is comment below a BSG colour that you are interested in trying next!
One winner will be randomly selected and contacted by email on May 2nd 2022. Must be 18+ to enter and a resident of Canada. For all USA residents, to enter and leave a comment on our USA blog click here.
I would really love to get taro slush
Marshmallow for sure!
I would love to try Milk or Cream
Those colors! Would love to try this collection out. So pretty :)
I’d love to try the spring collection. Chase the Sun caught my eye! Yellow will be on trend this summer for sure 😋🍌
I’d love to try the spring collection but I love me a good periwinkle color 😍